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SMS Marketing

Schedule SMS Campaigns

Send SMS campaigns at the perfect time.

Overview

Scheduling SMS campaigns allows you to prepare your messages in advance and have them delivered automatically at a specified date and time. This is useful for promotional campaigns, event reminders, festive greetings, product launches, and other planned communications.

Instead of sending messages immediately, you can create the campaign, choose a future delivery schedule, and let SPRL send it automatically at the scheduled time.

Good to Know:
Scheduled campaigns still require approved DLT Sender IDs, approved DLT Templates, sufficient SMS credits, and compliance with applicable TRAI regulations at the scheduled delivery time.

Schedule a Campaign

  1. Navigate to Dashboard → Campaigns.
  2. Create a new SMS campaign.
  3. Complete the campaign details.
  4. Add recipients manually or select a Contact Group.
  5. Select the approved Sender ID and DLT Template.
  6. Enter the message.
  7. Select the desired Date and Time.
  8. Accept the Terms & Conditions.
  9. Click Schedule.

Campaign Information

Field Description
Campaign Name A descriptive name for the scheduled campaign.
Message Type Promotional or Transactional SMS.
Sender ID Select an approved DLT Sender ID.
Recipients Manual numbers or a Contact Group.
Message Your approved SMS content.
Date Select the delivery date.
Time Select the delivery time.

Managing Scheduled Campaigns

After scheduling a campaign, you can monitor its progress from the Campaigns section.

Campaign View Description
Pending Displays campaigns waiting for their scheduled delivery time.
Completed Displays campaigns that have already been processed.
All Campaigns Shows the complete campaign history.

When to Schedule SMS Campaigns

  • Festival and holiday greetings.
  • Event invitations and reminders.
  • Marketing campaigns.
  • Product launches.
  • Membership renewal reminders.
  • Planned business announcements.

Important Considerations

Consideration Details
DLT Compliance Only approved Sender IDs and DLT Templates can be used.
SMS Credits Ensure your account has sufficient SMS credits before the campaign is processed.
Campaign Review Verify recipients, message content, and scheduling details before confirming.
TRAI Regulations Some message categories may be subject to permitted delivery windows.

Best Practices

  • Double-check the selected date and time before scheduling.
  • Use meaningful campaign names to identify scheduled campaigns easily.
  • Confirm that your account has sufficient SMS credits.
  • Review recipient lists before scheduling.
  • Test your campaign with a small audience before scheduling large campaigns.
  • Monitor scheduled campaigns from the Pending section.

Troubleshooting

The Schedule button is unavailable

Ensure that all mandatory fields have been completed, a valid date and time have been selected, and the Terms & Conditions have been accepted.

My scheduled campaign has not started

Check whether the scheduled date and time have been reached and review the campaign status in the Pending section.

My campaign failed after scheduling

Verify that you have sufficient SMS credits and that the campaign uses approved DLT Sender IDs and Templates.

Can I send immediately instead?

Yes. Instead of clicking Schedule, click Send SMS to start the campaign immediately.


Frequently Asked Questions

Can I schedule both Promotional and Transactional SMS?

Yes. Both message types can be scheduled, provided they meet the applicable DLT requirements.

Where can I see my scheduled campaigns?

Scheduled campaigns are available under Dashboard → Campaigns → Pending until they are processed.

Do I need SMS credits before scheduling?

Yes. Ensure your account has sufficient SMS credits for the campaign.

Can I schedule campaigns for a future date?

Yes. Select the required date and time, then click Schedule.


Learn More:
Continue with SMS Analytics & Reporting to learn how to monitor campaign performance, delivery statistics, click tracking, and campaign reports.
Tip: Schedule campaigns well in advance for planned events and promotions, but always review the campaign details, available SMS credits, and applicable TRAI requirements before the scheduled delivery time.

Need more help?

Our support team is always happy to assist you.

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