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If you run marketing, growth, or engineering for an Indian business, you've probably had this exact moment: you open your Bitly invoice, see a charge in US dollars, watch your bank add a foreign transaction markup on top, and wonder why a tool that shortens links costs more than ..
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All three – URL Shortening, Link Branding and Link Management together are emerging as the new age marketing strategy in the current digital era. Both URL Shortening and Link Branding constitute Link Management. I will explain..
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